Drumroll, please… In October, we opened two new Olsen stores in beautiful Poland! Here, we’re thrilled to share a sneak peek into the new locations and grand opening celebrations at each store.

Our stunning new Olsen boutiques opened in Poland’s largest cities – in Warsaw at Blue City Shopping Center, and in Poznań at Stary Browar, the center for trade and art. Blue City is a fourth-generation shopping and entertainment center loved for its range of offerings, customer friendliness, and environmental awareness – the center has special certifications for sustainability. Stary Browar in Poznań is a unique and storied place, located in the extraordinary architecture of the 19th-century Hugger brewery. Here, customers can also experience art exhibits, design displays, and unique concerts, all in a short walk. Each location is special, and we are so excited to offer our equally special collections to customers who visit us in these new boutiques.

The grand opening events were planned by our Polish marketing team with great attention to detail, aiming to make each woman who visited feel like a star for the day. These special store openings were highlighted by our main guest – celebrity stylist stylist Ewelina Rydzyńska. Ewelina is loved by women across Poland, well-known to them from a multitude of fashion-centric television shows. Ewelina gave style consultations & special tips to each attendee, catering to their personal tastes with looks built from our fabulous Fall/Winter collections.

Once their style consultations were complete, attendees were treated to hair and beauty makeovers customized to their individual personalities, completing their fabulous looks and expressing their inner beauty, too!

These beautiful moments with Olsen were captured with commemorative photos to serve as a special memory of the day. The events were a great success, welcoming many friendly and new faces alike into our new homes.

Our goal is always to make women feel beautiful, and we were proud to dedicate our Grand Opening events to this mission. The best part? You can visit one of our stores worldwide at any time, where our Wardrobe Experts are waiting to enhance your beauty through effortless wardrobe options and skilled styling advice. Click here to find an Olsen boutique near you for your own ‘feel like a star’ experience – we can’t wait to welcome you.